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BKT Becomes official tire Partner for Bengaluru Bulls

~ Partnership agreement for the 2018-19 seasonof VIVO Pro Kabbadi League ~
Bengaluru | Written by: BNN Team | Updated: 10-10-2018 | Views: 481
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Balkrishna Industries Ltd. (BKT) has become the official tirepartner of team Bengaluru Bulls, one of VIVO Pro Kabaddi league’s most loved franchisee. The deal envisages BKT logo visibility on the official kits of players representing seventeams including Bengaluru Bulls, apart from its display across teams’ banners, merchandise etc. The partnership tenure covers the 2018-19 season of VIVO Pro Kabaddi League.

The people across Karnataka are enthusiastic supporters of sports and remain especially fond of kabbadi. The passionate fervour with which the residents of Bengaluru and other ardent fans cheer the Bengaluru Bulls team in stadiums and within homes is incredible.

With this partnership, the BKT group aims to support and sustain kabaddi to see talent grow and attract attention for the league, especially in Karnataka.BKT’s decision to partner withthese teams was motivated by the group’s passion and enthusiasm for sports, and its “Growing Together” philosophy.

Mr Rajiv Poddar, Joint Managing Director, BKT Tires, said:“I am glad about this partnership since kabaddi has been one of the few sports which originated and evolved in our country. Being able to support some of the most competitive kabaddi teams in the country makes us proud. We appreciate that the viewership and followers for these teamshas grown exponentially over the years. Naturally, it was an easy decision for us to partner with popular and successful teams such as these.”

Mr. Uday Sinh Wala, CEO, WL League Pvt Ltd said: ”The Bengaluru Bulls welcome BKT Tires as a key partner heading into Season 6 and look forward to a long and fruitful partnership together. As our official tyre partner, BKT Tires will be journeying with the Bulls to power our home-grown sport, kabaddi to greater heights and to entertain fans across India. The “Growing Together” philosophy of BKT Tires is also central to the Bulls and its very large fanbase in both, Karnataka and across the rest of India. This also defines the manner in which we play our kabaddi, with passion, team-work and a will to win. Here’s to a successful season 6 for BKT Tires in the Pro Kabaddi league.”

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